“Inside Exclusive: 8 Steps In The Life Of A NASCAR Nationwide Series Facebook/Social Media Campaign”

December 2010: “BestLocalSearch.com” Brand Awareness Through A High-Profile, Consumer “Racing Platform” That Could Be Leveraged and Support Re-Marketing and Consumer Relationship Activities.

February 2012:  Sports Radio 810 WHB/Kansas City  and Exclusive      Broadcaster of NASCAR-Sanctioned Races – Is Contacted and “Start Your Local Search Engines!” Becomes A Working Theme


March 2012:  NASCAR Nationwide Series Driver and Kansas City Native Jennifer Jo Cobb Becomes Associated With The Project https://www.facebook.com/#!/JJCRacing



Quick Lane at Blue Springs Ford – Blue Springs, Missouri – Becomes Lead Sponsor of “Start Your Local Search Engines!” Facebook, Social Media, Broadcast and Digital Campaign – Fan Page Link:  https://www.facebook.com/#!/pages/Quick-Lane-at-Blue-Springs-Ford/155583384496162


 April 2011:  “BestLocalSearch.com Version 2.0” Enhancement Is Released With Still Image, Video, Review and Hyper-Local Search Implementation – Coming On The Heels Of Google “Places” Product/Service Expansion:  Link To Search Site:  http://www.bestlocalsearch.com


May – July 2012:  Prizing, Social Media Strategy, Scheduleing Complete.  Wildfire Interactive Selected To Consult and Provide Facebook “White Label” Contesting and E/Mail Campaign Database Collection/Management Application.


Grand Prize:  “All-Access” NASCAR Nationwide Series Race Oct.8th!You’re a member of the pit crew! On the infield! In the pit…with Jennifer Jo Cobb…as she races The Kansas Speedway NASCAR Nationwide Race October 8th!

You and a friend will win garage passes for the big race, including all practice and qualifying days.    

If you refer the Grand Prize Winner by inviting them to join the sweepstakes you will win a gift card for a Richard Petty Driving Experience!*

*Ride Along Experience – See Sweepstakes Rules For Details and Prize

Imagine yourself in a NASCAR race car zooming around the track!

Experience real life racing thrills by riding shotgun in a 2-seat NASCAR race car for a 3-lap qualifying run at speeds up to 160mph! Win a gift card for a Richard  Petty Driving Experience.


Third Prize

Dress The Part  12 winners receive autographed merchandise and gear from Jennifer’s own    “DriverBoutique” and “DrivenMale” Stores!





 Prize EligibilityOnly persons who are at least 18 years of age can enter.Sweepstakes StartsAugust 16, 2011 @ 08:00 am (CDT) Sweepstakes Ends




August 15 – October 31 2011:  To Participate Visit The “Start Your Local Search Engines!” Facebook Fan Page.  “LIKE” and become a fan, Enter The Contest and Automatically Refer Your Facebook Friends!  https://www.facebook.com/#!/BestLocalSearch

Source:  Sweettomato.  Always Fresh.  Never Frozen.  http://www.youtube.com/watch?v=xftRYm_SHsE



One response to ““Inside Exclusive: 8 Steps In The Life Of A NASCAR Nationwide Series Facebook/Social Media Campaign”

  1. “….approaching 2,000 FPM……take 2 tires…..”

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